Business Software Solutions
The world of business software is an ever changing one. It can be difficult to keep up with what programs are the best for your needs, and pricing can be a tricky thing to keep in mind as well. Fortunately, there is a solution:
This post will cover what business software you might find yourself needing and why you might need it. It'll give you the rundown on pricing so that you know what to expect when considering new software (or updating an old one!) Finally, this post will also provide links to some of the most popular and well-rated pieces of business software out there! Why let yourself get lopsided for things like time tracking, expense management, marketing automation etc.
When it comes to business software, you will find that there are many different options depending on your specific business needs. There are a few categories of business software that can help in various areas of your business growth, which include:
Accounting Software
Customer Relationship Management Software (CRM)
Marketing & Communication Management Software
Task Automation Software And Many Others! (See below for more!)
The above list is just a basic rundown but below I'll get into some of the specifics.
Accounting Software
Many people find that they want to keep track of their business finances. This is the area where you'll find the most options amongst business software. Some of the most popular accounting software out there include: Xero, QuickBooks, Freshbooks and Wave Accounting. All of them are powerful and have a ton of great reviews from happy customers. It really just depends on what suites your business needs the most.
Customer Relationship Management Software (CRM)
If you're looking at creating a reliable online presence for your business, one of the best ways to do that is through customer relationship management. This software will provide you with all sorts of helpful information; analytics and insights into your customers, their behavior, what they do and what they buy. It can also help you stay organized by organizing all of your important customer information in one location. Customer relationship management software allows you to:
Track Customers - Some CRMs allow you to keep track of everything about your customers; from the first time they contacted the company, what products or services they have used from your company, when their last visit was etc.
- Some CRMs allow you to keep track of everything about your customers; from the first time they contacted the company, what products or services they have used from your company, when their last visit was etc. Create Customer Profiles - You can create profiles for every customer and use this information to tailor marketing and communication methods to each customer. This means that you can send out personalized messages based on good or bad experiences they previously had with your business. For example, if they are a new customer with a poor experience then you will send ads that specifically address their needs so that they have no issue in the future.
- You can create profiles for every customer and use this information to tailor marketing and communication methods to each customer. This means that you can send out personalized messages based on good or bad experiences they previously had with your business. For example, if they are a new customer with a poor experience then you will send ads that specifically address their needs so that they have no issue in the future. Create Customer Segments - It's always important to be able to segment your customers so that you can target them with more specific messaging. Maybe some customers bought one product but not another. Perhaps some customers are new to the company and you want to get them in the door with a product that is beneficial to your business. With CRM, you'll be able to do any of these actions through segmentation.
Marketing & Communication Management Software
If you're still getting your business off the ground or if you just have projects going on all over the place, marketing and communication management software might be a great option for you to consider. This software will help by:
Planning - The software will be able to help users organize their marketing efforts by providing each of their projects with an organized plan that they can use as a guide throughout their process.
- The software will be able to help users organize their marketing efforts by providing each of their projects with an organized plan that they can use as a guide throughout their process. Bulletin Board - If you want to streamline your communication with employees and customers this software also has a bulletin board feature that allows users to leave notices related to company, marketing or sales. Other members of the company are able to post information, questions and replies back on the board. This makes it easy for everyone to keep up on the latest news and information that is important but only relevant to those who need it.
- If you want to streamline your communication with employees and customers this software also has a bulletin board feature that allows users to leave notices related to company, marketing or sales. Other members of the company are able to post information, questions and replies back on the board. This makes it easy for everyone to keep up on the latest news and information that is important but only relevant to those who need it. Reports - This software will allow users to create a wealth of reports related specifically to their business needs; campaigns, sales, products they've sold etc. There are also reports that allow for analyzing of previous sales and income as well as what other businesses are doing in the area.
Task Automation Software
If you're looking to automate tasks in your business or just want to be able to do them better, task automation software is good for you. Some of the more popular ones include:
Wrike - One of the more expensive but highly rated task automation software out there, it has a pretty extensive feature set with some great benefits. It includes a "dogfood" feature which allows users to test new features without having to worry about whether they will actually work in their environment or not.
Conclusion
Since the needs of different businesses are so different, it will take a lot of research and testing to find out which software will be best for you. As you can see, there is a lot out there that you can use to get your business setup in no time.
If you have any questions regarding what type of software you should use in your business, feel free to send me an email. I'd be happy to help!
Resources:
https://www.seroundtable.