Five Unstoppable Tactics For Demonic Viral Marketing.
Would you like to skyrocket your marketing efforts and have ridiculous levels of success? This guide will teach you some effective tactics for getting the word out about your brand.
Five Unstoppable Tactics For Demonic Viral Marketing
* * * * 1. Conduct a Contest* * * * 2. Send Out A Free Giveaway Pack* 3. Invest In Influencer Marketing 4. Promote Your Content Offline 5. Create a Simple Social Media Post-Shareable Image, Video, or Link that’s Engaging and Memorable
The first tactic is to conduct a contest that's focused on your brand's target audience or demographic (think: 'share this photo with someone who could use this').
This could be as simple as a poll on your website that asks your followers what they think of your brand, or as complicated as an entire viral marketing campaign that involves a variety of strategies.
Here are some examples of viral contests:
* * * * 1. Conduct A Contest with Your Fans: Are you fed up with every single one of your fans continually sharing the same popular photos on Facebook? If so, then turn those photos into a contest! Everyone loves a contest and most people consider it their duty to share the winner. And you can do this without spending an excessive amount of money either. Get your fans to submit a concept or idea for a photo. Then, let them vote on their favorite by taking the photos and sending them to you. You can also take photos yourself and use your Instagram account as well as the contest page to promote the contest. This is a fantastic campaign that's cost effective and very successful for the company at hand.
* * * * 2. Conduct A Contest with Your Influencers: Most brands don't have an endless supply of content or social media followers from which they can pull from when it comes time to create content. This is where contests come into play - they're much more unique than simply finding random people on Facebook who you have no control over. This tactic works perfectly with both product companies as well as service companies. Say, for example, you have a clothing company that's trying to get Instagram followers. You can reach out to an Instagram user who has a large following and choose them to be in your contest. Offer them free products or even cash prizes in exchange for creating content that you can use on your site or more importantly - social media.
If you're running the contest through your Facebook fan page, then make sure that you include some of their friends as well. This will expand their social media presence and will gain you more fans on your pages as well. Also, make sure that the winner of the contest gets proper attention. If the winner is someone big on Instagram, make sure that your press releases are reviewed and that you promote that person relentlessly.
* * * * 3. Invest In Influencer Marketing: By far one of the most powerful tactics you can employ to get your message out there is influencer marketing. This is essentially a pitch to some of the most influential people on social media - and they're highly sought after by brands. For example, a very popular makeup brand hooked up with Kylie Jenner in order to get her and her fans talking about their products on social media.
Any time you pursue influencer marketing - it's important to have a pitch deck aimed at the influencer. You need to show them that you're serious about getting their help in spreading the word about your brand or product. This does NOT mean that just because you send them a free gift you're going to get that influencer to mention your brand - even if they do, it'll most likely be very inept. Instead, effectively explain why they should work with your company and then offer them something in exchange for doing so.
This is a very effective tactic because the influencer is going to be looking for free products or cash, and companies are always willing to offer them something. The main thing that you need to do here is to not go overboard and give them things for no reason. Here's my advice:
* * * * 1. Send out a free box of your products: Let's say that you're trying to promote the benefits of your skincare line - the best way you can do that is by sending out free samples of skin care products in a small sample box with a note saying thank you and telling them what your company stands for. Also make sure that you're sending them to people who don't have a lot of followers or exposure. You're trying to get influencers talking about your brand, and these are the people who can do that!
* * * * 2. Introduce Them To Their Fans: Another thing that you can do is send them samples of their products out to their fans. This would be an equally effective tactic in terms of getting people talking about your brand and possibly even generating more sales. It's also a lot more natural than sending out a box of items with no explanation as to why this person is getting it.
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