Free Content Articles: How To Optimize Your Free-reprint Article
Is your content strategy all about getting people to come to your website, but it's still not working? It might be because you haven't optimized those articles from other websites that you're reprinting. In this post, we'll explore how to optimize those articles for search engine optimization (SEO) so that you can reach more people with your article without being spammy.
We'll walk through the basics of SEO for articles and then take a look at why it's so important for free-reprint articles as well. Once we cover the skills needed for optimizing free-reprint article SEO, I'll share with you some of my favorite tools and resources to help make the process easier.
Why Optimize?
You may not be interested in SEO or the marketing side of your business, but it can definitely be worth your time when you're working with free-reprint articles. If you take a lot of articles from other websites and republish them on your own, then optimizing those articles will allow more people to find your article through Google. You'll also see traffic to your site increase if you can rank for the keywords in the articles that you're publishing. You don't have to use the same keywords as the original author. Instead, use different keyword variations that people are searching for in Google.
Even if people aren't searching for a specific keyword, your articles will still rank for that particular keyword if it's part of a phrase or commonly used phrase. You'll see a boost when people read free-reprint articles because they have something to click from. Instead of just finding lost articles, they have something that they know is relevant to them. It's more likely that they'll click and take action on your article than someone who's looking at an article on your site without knowing where it came from.
How Do You Optimize?
Before we get into the optimization steps, I want to point out a few resources that should be helpful when it comes time to optimize your articles.
Before we even get to the tools and resources, there's a few essential skills that you'll need to optimize your free-reprint articles as well.
You'll need to know what search engines are capable of indexing your content. If I'm looking at optimizing a free-reprint article for Google, then I should know about the different places that Google can find my content. This might not be something you want to learn about immediately; however, knowing what the different engines can find will make it easier for you later. You don't have to use all of those tools, but knowing what they can do will help later on when it comes time to optimize your articles.
You'll also want to know when to use certain words. Do you use an article without any keywords at all? There's a chance that Google might not understand what you're trying to say and therefore not help your content rank high. You'll want to use the right set of keywords for the most amount of people to find your article. I won't cover when to use certain keywords here, but if you'd like more information on this topic, you can see my post on finding out what search engines can find your content for free-reprint articles .