Giveaways: Gifts that People Fancy Receiving
More and more people are turning to giveaways as a way of giving gifts. For example, by giving away a food product you might be able to get it back on the market. The concept is that people like receiving free things or discounts for their purchases, knowing that they’ll benefit from those services in some way in the near future. Whether you run an ecommerce business that wants to offer a type of gift card or are just looking for ways to give someone else gifts this season, giveaways may be right up your alley!
Giveaways: Gifts That People Fancy Receiving
Giving someone else something nifty is always nice. Especially when it creates goodwill and builds trust with new customers (or even existing ones). Giveaways have been around for quite a while and have only grown in popularity as technology has advanced over the years. Everything from new video games to music downloads are often offered as gifts by businesses. Even candy and food items are part of this growing trend!
Businesses can offer freebies or discount coupons for specific items that their customers may be trying to find. For example, an ecommerce site might partner with a small business owner to offer discounts or freebies on their products. This allows them to maintain a relationship with each other and the owners may even see an increase in sales on their own product line! The benefits of giveaways go far beyond just gaining customers however. The integrity of your business is often reflected by the kinds of things you offer.
People need to see that you care about them individually in order to build a trust with them. Offering something they can use or want, without any strings attached, helps with that. This doesn’t mean you should give away the farm either. Choosing items that offer a direct benefit to those that receive them is also a great idea. For example, you could offer a coupon for a free pair of sunglasses and make it clear that they are not exchangeable or refundable.
By doing this, you are teaching those potential customers that your company is trustworthy. Of course this only applies if your giveaway items actually bring them value. Some companies have even gone as far as to pawn off their products if they weren’t in sale or didn’t fit the type of person who needs them! Choosing in-demand items to give away when you can sell out is also a great idea.
For example, during the holidays many stores will offer discount coupons for popular toys and gifts. People will buy those items with their coupons and the store will be able to make a profit on a product they would have normally sold anyway! Giveaways should always be limited in quantity though. If you offer hundreds of different items at one time, there’s a good chance that most of them won’t get used. Getting multiple ones might even leave people with a negative impression as to your sincerity.
There’s also the fact that people may get frustrated if they try and redeem an item only to find it isn’t available anymore. Giveaways are best used when the supply is limited and customers feel like there is a higher chance of winning. Also, your giveaways have to have a sense of fun to them. If people don’t like the idea of receiving something they don’t really want, they might be turned off to your business forever.
So now you know that giveaways can be a brilliant way to gain new customers and improve the image of your brand! Come up with some great ideas for things you could giveaway and start offering them in mass!
You may also want to check out our post on Product Giveaways: Benefits & The Best Ways To Implement It in Your Business.
Let me know if you have any questions or if you want to find out more about giveaways!
Author: Nadine Ranwala
Contact: Running With Scissors Marketing
Email: [email protected] | Phone: 480-819-1671
Website: http://www.runningwithscissorsmarketing.com/services/product-giveaways/ [BLOG POST ID 435]
Gift Giving Ideas For Dog Owners - Gifts for Dogs to Buy for Kids and Other Special Occasions. Get ideas for pet gifts for puppies, kittens, dogs and other furry friends here Gift Giving Ideas For Dog Owners - Gifts for Dogs to Buy for Kids and Other Special Occasions. Get ideas for pet gifts for puppies, kittens, dogs and other furry friends here
Last update on 2018-02-04 / Affiliate links / Images from Amazon Product Advertising API. Read our disclaimer
Tags: giveaway gifts , pet giveaway prizes , what to give away as a giveaway contest prize
Giveaway gifts are a great way of spreading the word about your product or service. Nobody likes to feel like they're being "sold" - but if you can offer something really useful and relevant to them, then you'll get their attention. Giveaways are also a great way of generating interest in your products or services if you're starting up a new business .
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Last update on 2018-02-04 / Affiliate links / Images from Amazon Product Advertising API. Read our disclaimer
Tags: contest giveaways , giveaway ideas , how to do giveaway online , online contest giveaways , what is a good giveaway prize Giveaways are a great way of spreading the word about your product or service. Nobody likes to feel like they're being "sold" - but if you can offer something really useful and relevant to them, then you'll get their attention.