Increase Your Response Rate With This Killer Promotional Gift Tactic
If you’re a business owner, it doesn’t take a genius to realize that offering an incredible deal is one of the best ways to increase sales. But have you ever wondered what makes a deal incredible? That’s why we put together this post — to teach you exactly how to offer an incredible deal so your sales will skyrocket.
This list contains some of the most profitable and proven techniques for creating irresistible offers, along with helpful tips on how to take things up even another notch.
#1 Start With an Offer That’s So Good They Can’t Decline
One of the most important things to remember about creating a profitable deal is that it has to be truly irresistible. In fact, you should create such a good offer that it makes people say yes before they even know everything that’s included in the deal.
There are two ways you can accomplish this: provide more than customers expect, or provide something they never expected at all. The best way to accomplish this is through incentives and bonuses. And here’s why:
People love getting deals, especially when it means saving money or getting more product or service for their money than they originally expected.
Customers are usually willing to pay a little bit more for something they’re getting more of.
Offering an incentive or bonus frees you up from the need to be completely fair. What’s fair? A completely fair deal would require that you offer something special to everyone who buys the product or service, including those people who buy it at their regular price and those who wouldn’t have bought it at all if it weren’t for the offer. Instead, you can take advantage of your customers’ wants and needs through a good deal.
The bottom line is that by offering an incredible deal, you can get the attention of your customers and get them to become loyal to you for a long time. The offer has to be so good that it’s difficult for people to pass it up. Once they do, they’ll be yours forever!
#2 Keep Your Offers Short and Sweet
While not everyone can or wants to tell every potential customer that they have a great offer, it’s possible in a couple of ways: using words or using pictures. There are pros and cons to both approaches — but the best way is to use both! Use pictures whenever possible because customers love looking at photos. While customers don’t need to see your offer word for word, they do need to know what you’re offering.
Here are some benefits of short, sweet offers:
They leave less to the imagination, which plays into the more important part of a deal that your customer really needs — you. Your customers want to know who they’re buying from and what they’re getting before placing their order. As long as you can describe the offer in a few words or with a picture, you can make sure customers know everything that’s included before taking their final decision on whether or not to place an order with you.
Shorter offers are usually easier for potential customers to understand.
They allow you to make sure that every customer knows exactly what he or she is getting, especially when it comes time to deliver.
You can make longer offers, too. Take a look at your Facebook feed and notice how many times there are ads that take up the entire screen. Some people don’t want to scroll through an entire wall of information before placing an order, especially when the offer isn’t truly irresistible. Others will scroll for days if it means getting a good deal and saving money.
The bottom line is that shorter deals work better in some cases, while longer ones work better in others. The best thing you can do is create a long and short offer for every product or service you’re selling. But if you’re not sure which ones people will respond to the most, leave it up to them! Give them the option of either deal and see which one they choose.
#3 Make Using Your Offer Easy
The easier it is for someone to take advantage of your offer, the more he or she will value it. That means you need to make ordering easy on everyone. Here are some ways you can make sure customers are happy with their experience when they buy from you:
Provide a guarantee so your customers know they’ll get what they pay for. If there’s no guarantee, many customers will still be intimidated and may have second thoughts about their purchase. Those customers may not come back for a very long time — if ever!
Make sure your offer is easy to find and people can see it right away.
Customers should be able to order at any time, day or night.
Conclusion
Offering an incredible deal is one of the best ways to increase sales. But if you want to increase your sales even more, you need to make sure the offer your customers see is incredible. So here’s how to do that: start with a profitable offer that’s easy for customers to understand and easy for them to take advantage of, then shorten it up as much as possible so it’s easy for them to use. And if they can use it at any time, day or night, you’ve got an incredible offer on your hands!
About the Author: Chris Seay is a creative writing professor at George Mason University and author of The Book of Brilliant eBay Ad Copy. His most recent book is The Book of Smart Small Business Marketing. He’s also the author of The Book of Brilliant Personal Branding, a collection of true stories about how successful people have built their brands.
This post has been republished with permission from: http://www.chrisseay.com/blog/how-create-irresistible-online-offers/
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st-johns-ecommerce.com :: Wholesale Ecommerce Store :: Categories / 12 Top Categories for Wholesale Ecommerce Stores
12 Top Categories for Wholesale Ecommerce Stores 1. Furniture & Home Decor: Home & Living 2. Fashion Accessories: Fashion 3. Jewelry & Watches 4. Handicrafts 5. Consumer Electronics 6. Health & Beauty 7. Bags and Luggage 8. Stationery 9. Shoes 10. Sports & Fitness 11. Transportation 12. Gadgets This category is for those ecommerce stores offering a wide range of goods, including furniture, handbags, stationery, shoes and more. As the word “wholesale” implies, these stores aren’t retail shops as well as they don’t sell goods that are sold in-store to customers directly. Rather, these products are sold to third parties such as retailers and wholesalers who then resell the goods to customers at a lower price than their retail rates. As such, most of the goods sold here are made in other countries and carry a high price tag. For example, many online stores sell handbags at discounted prices so they are more affordable. Other goods that you can find here include jewelry, watches, furniture and other items that can be used for everyday use. As a result of this type of business model, these stores also have to fulfill their orders from other customers in time which is why orders are taken regularly through email so that customers can be sure their goods will be delivered by the set deadline or during the set delivery period.
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What people said about us ?
"Seeds of Success Blown" "Seeds of Success Blown" Hi Garth. I just received the two orders that were placed on the 17th. The first few items were not shipped until April 06 and then I received them on April 09. It took them about three months to get everything done, I am still waiting for the last package I ordered. I ordered an Incubator box on the 17th and still haven't received it. As you can see from my order history, it is only one month old, but with the way everything went, I decided to give you some feedback. If any of your customers read this please respond and let me know what a serious problem you have with this company and how long it is taking.
My second order was placed on the 2nd of March and I received it on April 9th.
Conclusion
In conclusion, this is a good site for those looking for cheap wholesale goods. But if you are not sure whether you should use this service, consider the following points:
1. You can only get products from the site by email but not online. So make sure that your ecommerce site is set up so that customers can easily browse through it as well as place orders as well as checkout without any difficulties. 2. Once an order has been placed, you will have to wait for about 5-6 weeks before the products arrive which is why most customers prefer using online stores that supply immediate delivery of their orders since they don’t have to wait so longer and orders are shipped faster and on time. 3.