Marketing you web site - Part 4 - Using newsletters, search engines and the yellow pages
Marketing you web site - Part 4 - Using newsletters, search engines and the yellow pages
When marketing your website, one of the first things you should consider is how best to distribute flyers. This article provides some suggestions on how to do that. There are also links provided for other flyers you can use as well! What is a flyer? A flyer is a decorative piece of paper with pictures, text and other graphics on it so that people will better read it outside or inside their home. It could be used for anything from a personal advertisement, directions to your business location, coupons and more! What do I need? You will need some type of printer and color ink in order to make fliers. You can also have them professionally done, but it is not necessary. You'll want to choose a template that is best suited for your needs. There's a wide selection in the resource box that you can use for flyers and business cards. How do I design a flyer? First, you will want to decide what colors you want for the background of your flyer. If you are going to use text or an image, it should be centered since people will read from left to right. It is also important that the text or image is clear so that people will not get confused about what your advertisement is about. You also want to make sure that the color scheme of your flyer goes along with your overall business. Getting people to look at your flyer There are a number of ways that you can get people to read your flyer: • Hanging it on bulletin boards, telephone poles and doorways in the area where your business is located. You can use a tape dispenser - which will cut the tape for you - or double stick tape so that it will stay in place. • Giving copies to friends and family members so that they will pass them out at their places of work or school. • Distribute them in local stores, restaurants and other facilities in your community. Using a flyer to advertise your business Although it is important for you to have flyers for your region, especially if you are going to be competing with other businesses similar to yours, you could also use them in other areas of your community. You can use these flyers in: • Local apple or orange festivals where people may be selling items like apples, oranges and more. • A grocery store or other dry goods place near your home or office. • The bank when they're doing their financial transactions. How do I get my flyers distributed? There are many ways that you can get your fliers distributed properly. You could: • Mail them out to the business addresses of those that have ordered them. • Put them in your local newspapers. • Give them away at places where people congregate like the grocery store or the gas station. • Place them on telephone poles, doorways and bulletin boards. Which places will help spread the word about my business? Some of the best places for you to start with will be: • Your local chamber of commerce. They will know about great spots to advertise your business and how much it costs. • The advertising manager for a radio station, television station or newspaper will know what is available and cheap for you to place ads in that paper or on that radio or TV station. • Your local real estate agents. They are in tune with the needs of their clients and only want to give the best advertising they can get. How do I get better results using flyers? If you get a lot of response from flyers, then this will lead to people seeing your ads when you have them printed in newspapers or on television and radio stations. This will lead more people to contact you for products, services and more. If you don't get much response from your flyers, then it may be best to look into other ways to get people to notice your company.
shopping mall seo http://www.webmaster-talk.com/showthread.php?t=105751
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Marketing you web site - Part 2 - What makes a great web site? [ARTICLE START] Creating a great website can be very difficult for many people since there are so many decisions that need to be made before even starting the process of building a website. When designing a website, there are a lot of things to consider and know before you even begin planning the layout. When creating a new web site, these are some options that you should consider: How do I design a website? When creating a new website, you will want to first decide whether or not you want to use one common layout for your entire site or separate layouts for each page. This can be very important if you plan on making more than one page of web content. If you are going to have multiple pages, then it is better to have each page follow its own theme as opposed to using a certain theme over and over again. You will also want to decide whether you want to make all text on your web page black and white or have a color filter. This will help your customers see the text much easier. You can also use the background of your site to add some life and emotion to the content. You could get rid of all of the words on each page and just make it white or black, from top to bottom, with split images behind them. The images are usually separated by a simple line that runs through each image, which makes the site much more engaging than all white pages with no images.