Merchants Earn More After Affiliate Marketing
Merchants earn more after affiliate marketing. They can benefit from increased traffic, higher conversion rates, increased customer loyalty and improved customer lifetime value.
These benefits lead to higher earnings for the merchant, which can be measured by an increase in the different types of revenue:
* Paid-per-click revenue
* Sales generated on your site
* Add-on sales (e.g., shipping fees)
* Subscriber reoccurring payments (e.g., Amazon Prime)
However, it's important to know that not all merchants see these profits as a direct result of affiliate marketing efforts.
Affiliate marketing provides merchants with many benefits. Ultimately, affiliates secure higher revenues for their customers. Here are some examples of affiliate marketing benefits:
* More traffic / leads to your affiliate site/offers
* Improved customer lifetime value
* Higher conversion rates
* Increased customer loyalty (likelihood of being a repeat customer)
* Improved reputation (reduces risk of fraud)
* Better terms (e.g., lower fees or higher commissions)
The following chart lists some of the advantages that merchants can reap from each type of revenue mentioned above.
<nowiki>*</nowiki>Paid per click revenue can be positively impacted by affiliate marketing but this doesn't always happen. This is especially true if the merchant already has a massive list of customers. Affiliate marketing typically leads to an increase in sales which is not reflected in paid per click numbers.
<nowiki>*</nowiki> This is especially true if the merchant makes money from his/her affiliate program by charging affiliates a fee every time they generate new leads (i.e., CPA model).
<nowiki>*</nowiki> Of all the merchants surveyed, 31% reported seeing higher profits after joining an affiliate marketing program.
<nowiki>*</nowiki> These numbers vary based on how affiliates are paid: some earn a percentage of each sale, others don't.
[http://www.dicey.com/blog/how-affiliate-marketing-can-increase-your-profits/]
Title: The Affiliate Marketing Blog
<nowiki>*</nowiki> https://www.webconfs.com/the_affiliate_marketing_blog.html
Title: Affiliate Marketing
<nowiki>*</nowiki> https://www.webconfs.com/affiliate-marketing.html Title: Affiliates
<nowiki>*</nowiki> https://www.webconfs.com/Affiliates__referral_programs_.html
Title: Affiliate Programs
<nowiki>*</nowiki> https://www.webconfs.com/affiliate-programs.html Title: Affiliate Network
<nowiki>*</nowiki> https://www.webconfs.com/affiliate-network.html Title: Affiliate Networks
<nowiki>*</nowiki> https://www.webconfs.com/affiliate-networks.html Title: Publishers
<nowiki>*</nowiki> https://www.webconfs.com/publishers_advertising_networks_revenue_share_.html Title: SEO
<nowiki>*</nowiki> https://www.webconfs.com/SEO__Search_Engine_Optimization_.html
Title: Google Adsense
<nowiki>*</nowiki> https://www.webconfs.com/google-ad-sense.html Title: Bing Ads
<nowiki>*</nowiki> https://www.webconfs.com/bing-ads-affiliate-program.html Title: Amazon Associates
<nowiki>*</nowiki> https://www.webconfs.com/amazon-affiliate-programs-.html Title: Amazon Associates
<nowiki>*</nowiki> https://www.webconfs.com/amazon-affiliate-programs-.html Title: Affiliate Marketing
<nowiki>*</nowiki> https://www.webconfs.com/affiliate-marketing.html Title: Online Marketing
<nowiki>*</nowiki> https://www.webconfs.com/online-marketing_.html Title: Internet Marketing
<nowiki>*</nowiki> https://www.webconfs.com/internet-marketing_online-advertising-.html Title: Internet Marketing
<nowiki>*</nowiki> https://www.webconfs.com/internet-marketing_online-advertising_.html Title: Google Adsense
<nowiki>*</nowiki> https://www.webconfs.com/google-ad-sense.html Title: Internet Marketing
<nowiki>*</nowiki> https://www.webconfs.com/internet-marketing_online-advertising_.html Title: Affiliate Marketing
<nowiki>*</nowiki> https://www.webconfs.com/affiliate-marketing>.
Conclusion: Affiliate marketing is important for certain merchants but not all. Merchants should concentrate on their niche to capitalize on the benefits of affiliate marketing programs.
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[[en:Affiliate Marketing]]
[[es:Marketing de afiliados]]
[[fr:]][http://www.webconsultants.com/blog/affiliate-marketing-823 Affiliate Marketing] [http://www.webconsultants.