Prospecting Success
Search engine optimization is an essential tool for the modern marketer. The internet is crowded with competitors, and in order to stand out from the crowd, you need to grab your audience’s attention through high quality content that will lead them down a path of conversion. Prospecting Success is a guide written by Jake Friesen and Justin Lavner. It is designed as a way for marketers to gain perspective on what makes for good prospects. In this guide, you will learn how to identify prospects who are likely to buy from you.
There are countless guidebooks, resources and other digital products available for free online. If you do your homework and take the time to read through some of the content that is out there, it will become apparent that many of these resources are simply regurgitated material meant to try and sell itself by using buzzwords and common phrases or expressions. This book is different in that it takes a very direct approach without the fluff that many people will associate with this kind of topic. Instead, they focus on what makes a good prospect vs a bad prospect.
The authors begin by defining prospecting as "…the process of finding, qualifying, and developing new business relationships." In other words, it is the means to generate new customer relationships. The guide highlights the importance of using a thorough list of target prospects when doing so. Having a list that is well thought out can be crucial to your success. Customers won't buy from you without having an idea of why they should buy from you and what they can expect in the way of benefits.
They explain that building rapport with customers before offering a sales pitch" is essential to success, but it comes down to trust. This means being trustworthy and respectful while still remaining confident in your product or service...A win-win relationship is the goal.
This means that you need to be able to genuinely offer your customer a service or product that will help them in some way or another. The next portion of this book takes on a different kind of approach for search engine optimization in that it breaks down elements about marketing, offering value and ultimately building trust with your prospect. They go on to say that: "the goal of using...online media should be to get people's attention, not sell to them. The ultimate goal is to earn a customer, not just make a sale."
Jake Friesen and Justin Lavner do an excellent job of outlining what it takes for your company to be successful in the market place. It is good advice that companies should take heed when dealing with prospects and customers. Prospecting Success includes the following topics:
Chapter 1 - The Importance of List Building
Chapter 2 - The Importance of Social Media Marketing
Chapter 3 - The Value of Online Media
- You must build rapport with your customers...and you must do so quickly.
Download Prospecting Success here . There is no charge for this product.
What Do Readers Have to Say about Prospecting Success?
"You don't have to do everything in order to be successful with your home-based business…the key is just to get started."
- Marsha Ward, United States
"The book was easy to read and had a very informal approach that made it a joy to flip through."
- Andrea Joy, United States
"Prospecting Success is definitely something that any newbie in the home based business world will find helpful. It's something I plan to buy and refer back to a few times."
- Katarina Nunez, United States
Rating: 4 Stars
Posted By: David Glueckert on February 27, 2013
"This is a great guide for those looking for an effective way to generate new business for their home based business. Attracting prospects can be difficult but with the right strategy in place it can be simple. The authors of this book really go into detail on how they build their list while also validating email addresses. Great read!"
Posted by: Michael Henningsen on February 27, 2013
"Very thorough and very helpful. Took away a lot of the mystery and fear associated with prospecting and gave me the confidence I needed to try it out. Thank you so much."
- Lee Lipscombe, United States
"Very thorough book with clear examples. Puts you in control of your own prospecting success."
- Jeff Johnson, United States
"A great read for those looking to get started in their home based business growth. This book helped me focus on what it takes to be successful in everything I do."
- Lee Lipscombe, United States
"Thank you so much for this book. It has changed my business plan."
- Melissa Haley, United States
Rating: 5 Stars
Posted By: David Glueckert on October 14, 2012
"What a great resource that has invaluable information regarding the establishment and growth of your home based business…a must read for any entrepreneur looking to define their next steps in the path to success."
Posted By: David Glueckert on October 13, 2012
"This book is a must for any entrepreneur that truly wants to take their business to the next level. It provides a unique approach to prospecting with a very specific formula that is sure to help your business grow."
Posted By: David Glueckert on October 13, 2012
"Prospecting Success is an excellent guide for those looking to develop their own home based business. It teaches you how to market your product and what it takes to be successful."
- Jim C. Farmer, United States
"This guidebook is invaluable for anyone who wants to learn the process of online prospecting. The days of spamming clients or sending out unsolicited emails are over. Prospecting Success will show you how. This is now the way to develop new business."
- Jim C. Farmer, United States
"The book is well written and the strategies are very easy to understand. I recommend this book for anyone who wants to learn the ins and outs of prospecting."
- Serenity Nelson, United States
Rating: 4 Stars
Posted By: David Glueckert on October 13, 2012
"This guidebook is an excellent resource for those seeking to establish their own home based business. The information provided in this guidebook provides a solid basis for your success.
Conclusion: Prospecting Success is a good read for anyone who wants to learn the ins and outs of prospecting. It includes many valuable tips that should help you build your business and achieve success."
- Jim C. Farmer, United States
Posted By: David Glueckert on October 13, 2012
"This book is extremely useful for those who are novice in their business. It provides them with an excellent guidebook that helps them understand the importance of building a list and how to market their products successfully."
- Jim C.
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Prospecting Success