Seven Tips for Marketing Yourself
If you’ve decided to be a freelancer and looking to earn a steady income, marketing yourself is the key, but it’s not always easy. You need to find your voice and voice your work with passion. Your website or blog is one of the best ways in which you can do this and give potential clients an insight into your personality as well as what sets you apart from other writers or designers.
What follows are seven tips for marketing yourself that can help you stand out from the rest:
- Start small. It may seem daunting at first, but start with just writing a short bio about yourself on your website or blog before adding any content about your skillset. This will allow you to see your strengths and weaknesses, which you can then build upon. You may even find that writing about yourself is easier than writing about another topic.
- Use testimonials from past clients or customers to give your potential clients a glimpse of how you work. This gives them a sense of security that they are making the right decision in turning to you for assistance, and will help build trust between you and your new client.
- Understand what sets you apart from the others and put it forward on your website or blog. If you have years of experience in your field, mention it. If you’re a mother who’s a work at home mom, but also an expert at working late hours, put it out there to show that you can meet deadlines while still being able to take care of your family and still be able to get the job done.
- Add things such as graphics and pictures to make your website or blog more eye appealing.
- Be open with prospective clients about the type of jobs you’ve worked on previously, and what level of expertise you have in that area. If people know what to expect from you, they are less likely to be disappointed by their choice in hiring you for their project.
- Add links to your work and if the other person wants more information about the work you’re doing for them, follow through and truly show your interest in working together.
- When you write a blog post or article, don’t rush it. It may take longer initially to produce something that would be considered publishable on a website or blog, but it can pay off in the end when someone does find your content worthwhile.
- If you want to be seen as authentic, just be yourself. If people know what your interests are, they will continue to see you as that person because they know there is no filter writing on their behalf anymore.
- Never forget to include your website or blog address in all of your content. If readers want more from you, tell them that they can find you on the page where you are sharing your experience or expertise with them.
- Finally, make sure that you have a professional looking and easy to navigate website or blog. You don't want people to get lost on your blog and end up finding another writer who has more experience in a certain niche than you do.
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If you are a writer and would like to share your experience or expertise, you can create a website or blog. To do that you need to get a domain name and set up your own web server. It is important to learn how to set up your website and then how to use it when you are blogging or writing. As you are learning, you will see the value of this activity. You can blog or write about anything that interests you, but it is difficult for people to find you in cyberspace if they do not know where to go. This article will help first time bloggers, explain the basics of setting up a website and also of blogging on it.
What Is a Website?
A website is an online address where content can be shared. It is a destination on the Internet that potential clients can go to in order to find out more information about you or your business. It also gives you an opportunity to share your experience and expertise with others, who may find your content interesting and want to get in touch with you for more information. There are many websites available on the Internet, but by starting off with a domain name of your own, you will be able to set it up how you want it and make sure that it is easier for others to find once they search for you.
How Do I Set Up My Own Website?
To start off, it is important that you set up a host server. The host server gives your website an address on the Internet. A domain name is what you want your website to be called, for example: johnsmith.com. Once you have your domain name, you can then set up a web server on which to create your website. There are many different hosting services available and which one is right for you depends upon the type of content that you plan to share and what other features you may need with your hosting service.
- A free service will allow anyone to go to your website at any time in order to access it and see what content has been made available. Free services will also require you to have ads on your website if you want to make any money from it. If you don't have the time or patience to set up a domain name, create content on a website then upload it, then a free service is the best for beginning bloggers.
- If you plan to start making money from your website or blog, then a paid service is best for you. The host server that you pick will depend upon what features they offer and how much space you need to store content on your server. Some people will be willing to pay for more features and space, while others may not need it at first and will only start paying when they are making money from their blog.
- You need to take the time to research different web hosting services so that you can compare them. The ability of a web hosting service to provide reliable service is also important as well as the amount of storage space available, the number of visitors that your site will appeal to and what type of content you want to post on your website.
- Website builders are another option when it comes to setting up a website. They are usually hosted by someone else, but you don't have access to any domain name or server with this option.
Conclusion
There are two different ways to set up a website that you own and develop over time. The first option is to create a free website where anyone could go to see what you have posted. If you would like to make money from your website and want other people to find it and see your content, then the best option for you is a paid web hosting service. Before this, it is best that you decide exactly what features you do or do not need on your new website so that you can decide which service provider offers the most options for what you need and are comfortable paying for.
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