What Not to Display on Display Signs
If you need to place signage in your business such as "BUILDING CLOSED" or "WORK IN PROGRESS", it is not recommended that you put the saying on display signs. This is because customers will see the sign, read it, and interpret it wrong. For example, if your display sign says something like BUILDING CLOSED, a customer might think this means they cannot enter the building. Sometimes, this is not your intention when you tell them the building is closed. This can be avoided by using a display sign like "CLOSED TO THE PUBLIC". You should write the article or phrase you are trying to get across on the signage. For example, if you are posting "CLOSED TO THE PUBLIC" using a display sign, do not place the saying anywhere on the display sign.
When writing your message on signs, it is important that your message is clear and to the point. Vague messages will create more confusion than they prevent. If a customer views a vague message such as "NO UNAUTHORIZED STAFF TENORS", they will be left wondering what on earth it meant. This will make them frustrated, leading to customer dissatisfaction.
It is also important that your message is consistent. This means that every time you have a similar situation, always have the same wording on the display sign. If you do this, it tells customers what kind of reaction they can expect from your business and lets them know they are safe going to the location. For example, if your message says "WORK IN PROGRESS", and you place it on signs indicating that there is construction going on within the building, then customers can feel safe about walking through the "work in progress" area.
When customers see a confusing or hard to understand display sign, it may lead to customer dissatisfaction and even a loss of business. Customers will not want to do business with an establishment that does not clearly say what the customer needs and wants to know. Most of all, your business sign must contain a clear message.
Signage is the means which businesses use to bring the attention of its potential customers into their establishments in order for them to be converted into consumers. A business may have all it takes at its disposal, but lack in drawing the attention of its potential clients, therefore rendering its efforts futile.
Signage is generally used to signalize a business to passers-by and to guide or direct traffic. Aside from outdoor signage, it also includes interior signs for buildings and rooms. It comes in any design depending on the business itself, be it standard and unique.
By creating a unique signage, it aims at creating an identity of its own which many consumers are able to recognize. This makes them familiar with the establishment itself and more likely go back there the next time they need something. Due to this reason, it is important that businesses use signs which attract potential customers in order for them to remember the establishment as well as encourage them to come back again.
To make it more visible, businesses may decorate their signs for greater effect. They may also draw attention by combining different types of advertisements together to make a single sign. This is done to catch the eye of potential consumers who are looking for a particular product or service. For example, businesses which provide health care services will usually use color-coded signs which indicate the specialty of the business itself. The signboard, when seen from afar, will inform consumers that there is a clinic nearby, such as "EMERGENCY MEDICAL CLINIC", "URGENT CARE AVAILABLE".
Businesses also use signage in order to communicate with their clients or employees worldwide. They do this through the use of any type of communication media on a worldwide scale, from using radio and television to Internet posts. This allows them to communicate with potential customers/clients and workers who may have missed their meeting, who have just arrived from elsewhere in the world or those who started work today.
There are many types and classifications of signs that can be used in a business, whether commercial or industrial. These may include:
In the U.S., a suggested form for displaying captive wildlife for public viewing is as follows:
Wild animals (carnivores and non-human primates) should not be kept on display for public viewing under any circumstances, except in zoos and other facilities where they can be properly cared for. This is because they are unsuited to captivity and are apt to suffer from insufficient care, stress and disease.
The Humane Society of the United States maintains a list of state laws and regulations.
In Canada, the Canadian Council on Animal Care is responsible for setting animal care standards.
In Australia, there are several acts and regulations that relate to the abuse of animals that are kept in captivity for public viewing, such as:
Some species of signs include: architectural signs (building signs), monument signs, regulatory signs and non-regulatory signs (ADI's). Signs can also be classified by the method of installation or construction used to install the sign. These include flat face panels (panel type), mounting on posts or columns, wire stanchions or aluminum tube/channel systems.
As with all installed products, signs are subject to various weather conditions. Therefore, the materials used determine how the sign will perform in a given environment.
The primary purpose of a sign is to convey information to people. Common signs used to convey information include:
Signs may also be used purely for aesthetic purposes (decorative signs), or as their name suggests, to signal the presence of an item or activity (directional signs).
Many cities and towns have ordinances or regulations that govern signage. These ordinances may dictate the appearance and/or placement of certain types of signs as well as where they are permitted (e.g., off street loading zones only).
In some states and countries, signs are subject to the same labor laws as other construction workers. For instance, in California, a worker must be paid for all hours worked and may be entitled to overtime pay for work performed in excess of eight hours in a single day.
The International Organization of Standards (ISO) is an international body that promotes "the development of world standards". The ISO's standards are voluntary and non-binding.
The Architecture Standardization Board's documentation gives detailed requirements on the application of regulatory signs.
Conclusion 213 is a voluntary guide developed by the Traffic Control Devices Committee of the American Association of State Highway and Transportation Officials (AASHTO) to assist states in developing signs.
The Manual on Uniform Traffic Control Devices (MUTCD) is published by the FHWA and gives requirements for traffic signs.
In the United States, signage may not be erected without first obtaining a permit from its jurisdiction's planning department. Signage must be approved in accordance with zoning ordinances, which are enforced by the zoning enforcement department. Zoning ordinances are municipal laws enacted to protect the aesthetics of a community; however, they can also restrict commercial advertising.