Corporate Event Managers - Why You Need One
Corporate event mangers have many responsibilities, including hiring a venue, sourcing talent, designing and coordinating the event, managing logistics and budgets, making on-site decisions during the event, and applying for permits. If you're tired of wasting time and resources on your corporate events or if you want to grow your business in an area where there is less competition but still plenty of work.
This article covers everything you need to know about becoming a corporate event manager along with tips for starting up your own business.
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I'm a veteran event planner, a mom, a wife, a daughter and a sister. I love planning parties for myself and for my friends and clients - but it's the kind of party I get to plan that keeps me going! To me, the party is what's important - not the fact that there are complimentary appetizers at 5 o'clock. So if you have any questions about planning an event or need some help with your inspiration board, just leave me a comment or shoot me an email at eventsbykenneth [at] gmail [dot] com <http://eventsbykenneth at gmail dot com>. And I'm always happy to help out the next planner. Knowledge is power, so send me your questions!
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30. Promoting Your Events Business – A True Story
On November 1, my husband and I attended the San Francisco Fleet Week Corporate Dinner. It was hosted by Jenny Bonchak of The Event Management Company or TEMCO.com. We thought it might be fun to attend an event sponsored by a company [...]
I've been considering writing this post for a long time. I thought it would be reliable to start with as fact number 1. Many think that corporate events are not as fun as they used to be. Well, they are still great...if you're in the right niche! So whether you're a corporate event planner asking yourself "how should I market my business" or if you're searching for ways to get into the corporate event planning business, I have some advice that you should try out. 1. Research your niche As much as possible, try to narrow down an area of business that best suits you. For example, if you're good with people, perhaps planning corporate events for a gaming company would be a good fit. If you're keen on online technology, maybe planning social media workshops at conferences would be a better choice. Research what is popular in your market and go for it! 2. Attend conferences of your industry To really get a good grasp of the corporate events industry, attend several conferences and conventions within your niche area of business. It is certainly possible to sell products such as souvenirs from these events or booth space at the vendor's room. As an example, there is a toy manufacturer that I am familiar with. They've attended several conventions within the last year. I have also seen them at my local mall and at the San Francisco Fleet Week Event Dinner we recently attended. 3. Make a website for your business The perfect way to put your details out there is to make a website for yourself! Not only does it improve your credibility, but it's also suggested to have one in this day and age. You will be surprised how many people search online for event planners in their area or to see if there are any open positions in their company. 4. Review and respond to job opportunities One way to get your name out there is to be consistently diligent about what you're doing. If you keep a list of events that you are attending and blog about them, you will also make yourself more visible in the eyes of potential employers searching online. Since I am going to be doing this, I have both a Google+ profile and a blog that I maintain on my sites. This week, I was contacted by an event planner who wanted to speak with me regarding an opening they had in their company! Also, looking at online job boards can help find companies that need event planners in their area or employment opportunities within your specialty. 5. Make friends and network with other event planners As you attend industry-related conferences, make sure that you network with the people there. This includes meeting new people, sharing ideas and information with them and asking them if they know of any job opportunities in your industry. I've heard that a good number of event planners have met their future employers at conferences they have attended. 6. Invest in learning the finer aspects of your business One way to learn more about your business is by attending training programs in the field. You can also apply for certification worth several hundred dollars through associations such as IAPPA or ASET (American Society for Expositions & Events).
Conclusion I hope that you found these tips helpful! If you are new to the business, I recommend starting with reading The Ultimate Beginner's Guide to Happy Hour Events which is a free download.
About Me Name: Jenna Woginrich Location: Jackson, New York, United States The blog of author Jenna Woginrich of Cold Antler Farm. Where pop culture meets agriculture! Here she writes about her adventures following her crazy dream life as a self-employed writer, homesteader, archer, falconer, equestrian, martial artist, hunter, spinner, brewer, geek, and real-life Game of Thrones Extra. She loves movies, music, running far, and eating animals.