Crazy about Packaging
Packaging is the foundation of any business. It can be the difference between a profitable, ongoing venture and an ignored product on a store-shelf. Packaging is marketing and branding in one--it's what gives your product its personality, sets it apart from competitors, and makes your target customers want to keep buying it.
Crazy about Packaging focuses on the essentials of packaging design and art--from packaging graphics and illustration to package layout, product naming, and graphic design. The book covers all aspects of product packaging in an easy-to-understand tone. This is essential information for those looking to create amazing packaging designs without the time or commitment required by a formal course or academic degree.
Crazy about Packaging features a wide range of packaging design examples, with tips on how to create brand recognition and style for your product. The packaging designs featured are from around the globe, from Asia to Australia and the Americas—even the Arctic Circle. This practical guide contains examples of an eye-catching packaging design as well as what makes them so effective in selling products.
This book is a must-have reference guide for entrepreneurs, marketing managers, illustrators and graphic designers to find inspiration in package design and learn how to apply it in their own daily workings. At 192 pages long, Crazy about Packaging is available at bookstores around the globe for $19.99 (US).
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Crazy About Packaging was released in April 2013 and is available at bookstores around the world. It is also published on Amazon.com and other online retailers.
A second edition, Crazy About Packaging 2, was released in January 14, 2016. The second version includes over 100 new products and PACKAGINGS! sections for more ways to use this book for business promotion as well as a closer look at packaging design trends from around the world. The second edition is also available on Amazon.com and other online retailers.
An e-book version of the book was released in January 30, 2016 and can be found on Amazon.com and other online retailers.
Crazy About Packaging 2 is a good resource for packaging designers, branders or those who have marketing management responsibilities at their company. The packaging examples in this book focus more on the design of the box itself, but also include package insert design, product naming to help promote the product name as well as corresponding graphics that can be used in social media sites like Facebook and Pinterest, graphic layout for printed signage or brochures and promotional products that can be used to bring awareness to the brand itself. To capture a complete online audience Crazy About Packaging 2 also showcases product design for social media sites like Pinterest, Facebook and Twitter that can be used to draw an even larger audience.
The book is 192 pages and is currently available on Amazon.com and other online retailers. An e-book version of the book was released on January 30, 2016 on Amazon and other online retailers.
Crazy about Packaging 2 features packaging design examples from around the globe, including print designs from Asia, Australia, Europe, North America, South America and the Arctic Circle. Some examples include:
Crazy about Packaging received positive reviews from PRINT magazine in their July 2013 issue. The review focused on the similarities to the author's first book, Crazy about Cakes. Crazy about Cakes focuses on the art of cake design, where as Crazy about Packaging focuses more on packaging design. The review also noted that "Baker and illustrator Tim Biskup has some tricks up his sleeve that he shares in his new book, which is scheduled for release in April."
Crazy About Packaging
Crazy About Packaging 2 is a good resource for packaging designers, branders or those who have marketing management responsibilities at their company. The packaging examples in this book focus more on the design of the box itself, but also include package insert design, product naming to help promote the product name as well as corresponding graphics that can be used in social media sites like Facebook and Pinterest, graphic layout for printed signage or brochures and promotional products that can be used to bring awareness to the brand itself. To capture a complete online audience Crazy About Packaging 2 also showcases product design for social media sites like Pinterest, Facebook and Twitter that can be used to draw an even larger audience.
The book is 192 pages and is currently available on Amazon.com and other online retailers. An e-book version of the book was released on January 30, 2016 on Amazon and other online retailers.
Crazy about Packaging 2 features packaging design examples from around the globe, including print designs from Asia, Australia, Europe, North America, South America and the Arctic Circle. Some examples include:
Crazy about Packaging received positive reviews from PRINT magazine in their July 2013 issue. The review focused on the similarities to the author's first book, Crazy about Cakes. Crazy about Cakes focuses on the art of cake design, where as Crazy about Packaging focuses more on packaging design. The review also noted that "Baker and illustrator Tim Biskup has some tricks up his sleeve that he shares in his new book, which is scheduled for release in April.
In the mid 1990s, Biskup created the Tim Biskup's Bizarre Bakery, a live event where he would take baked goods and create various characters inspired by popular culture. Participants in this event would then eat the character that was designed out of their creation. The Japanese animation style was meant to deliberately contrast with the reality of what Biskup was creating. An online video channel was also created to share his work with other fans as well as include new videos.
Biskup has contributed pieces of artwork and designs to many CDs and books over the course of his career.
Crazy About Packaging
Crazy about Cakes
Tim Biskup is a member of the following associations:
Biskup has artwork in the following museums, art sponsors or permanent collections:
In addition to the above, Biskup's work has also been featured in many international publications including The New York Times and TIME Magazine. Biskup's work is also on display at the St. Louis Museum of Art, Kunstmuseum Basel and Fondation Cartier pour l'Art Contemporain.
Conclusion
Tim Biskup has many talents like being a graphic designer and an illustrator. He has used his skills to create brilliant images, designs, and artworks. He is experienced in advertising, marketing, and public relations. He is also a teacher; he teaches in different places around the globe like the University of Applied Sciences in Hamburg and many other places. Tim Biskup has become successful because of his diligence and self-motivation. It is evident that through hard work he has managed to achieve what others would think as impossible. His story is one of determination, perseverance, hard work, creativity and sacrifice which have made him one of the most respected artists in this industry today.
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Crazy about Packaging