Using Custom Printed T-Shirts as Advertising to Increase Your Business’ Profits
Would you like to provide your customers with a gift that will successfully advertise your business? Custom printed t-shirts are a fantastic way to meet the needs of both customer and company.
They work incredibly well for small, medium, and large businesses alike. Plus, t-shirts can be customized for any occasion or event. Your Valentine's Day gift idea just went up exponentially in value!
Discounts/Promotions:
The Ghost Market is one of New York City’s biggest flea markets, where people sell their old clothes and other items they no longer want on the sidelines of busy city streets. They make a killing! I was at a New York City Ghost Market and saw a man selling T-shirts with his phone number on the back. Needless to say, he had no problem selling several hundred of these shirts. He made hundreds of dollars in profit for each shirt he sold!
This is an amazing side business idea for people willing to get down and dirty in the flea markets and swap meet stops to sell their custom t-shirts. This way you can use your old clothes and promotional gear as an advertising tool for your business.
What Type of Customers Would Buy T-Shirts?
As previously stated, t-shirts are a fantastic advertising tool. But what type of customers would buy them?
The table below describes a few markets that are always in need of promotional products.
Other customers may purchase t-shirts for birthday gifts. Also, you may find that frequent shoppers at sporting events who want to show their team pride will also want your custom printed t-shirts to wear when they cheer on their favorite team. The possibilities are endless with custom printed t-shirts as an advertising medium.
When and How Should I Use Custom T-Shirts?
There are several ways you can use custom printed t-shirts as a business tool.
You should try to find a venue where you are able to sell t-shirts for a profit. There are tons of places that will give you a cut on the profits you make from selling your custom printed t-shirts. These venues can come in the form of festivals, sporting events, fairs, and even flea markets!
As this is advertising for your business, I would advise that you try to find locations that have the largest number of potential customers. Smaller venues may not be viable in the long run.
I would also advise that you ONLY sell your custom printed t-shirts at these places where you will make your money back or make a profit. You cannot lose on this advertising medium; however, if you are only selling at one place, then your profits may not be anywhere near as good as they could be.
In order to make your custom printed t-shirts more successful and worthwhile, I would suggest that you have a few different designs on hand. You should have one for every possible use. Some ideas for uses of custom printed shirts are listed below:
T-shirt designs can be used for anything from birthday gifts, to holiday gifts, to advertisements. They are usually less expensive than buying a commercial billboard or other advertising medium and will give your customers something that also advertises your business.
Just remember to use the shirt as an advertisement for you business and not just the shirt itself!
You can also sell the shirts at flea markets, swap meets, charity events, sporting events etc.
Conclusion:
If you want to try your hand at making money from selling t-shirts, then I would suggest putting one in a few different places. You can also earn money by selling the shirts at local events. I would recommend that you make sure that you are only selling t-shirts at places where you will make both a profit and a profit.
There are many options for custom printed t-shirt designs and themes. As there are so many options, it is easy to get lost in the fray of all of it if you do not have help to guide you along the way.