Webloyalty Services
Check out the infographic to learn about the top marketing companies in terms of webloyalty, including their rankings and specific functionality.
We all know that companies advertise, but few understand how effective these ads are on our personal behavior. Online loyalty programs offer tangible benefits that range from free shipping to discounts on products and events. They even allow you to accrue points or miles for spending money, which can ultimately be used for gift cards or cash-back rewards. This article is meant to help you find the best ones available, with a focus on brands so your inbox doesn’t explode with advertising spam! Check out this blog post at http://blogs.webmd.com/marketing-solutions/2013/06/webloyalty-services.html for the full version of this infographic.
Webloyalty Offers:
• Tracking and analysis tools to help marketers achieve their online goals.
• Alerts on customers who have abandoned shopping carts or signed up for newsletters but have not completed the registration process to ensure order completion or newsletter registration for maximum leads through campaign completion.
• Insightful data and in-depth reporting features that allow marketers to better understand all customer activity, from purchasing history to favorites, location, referrals and behavior patterns.
• Personalized offers for greater conversion rates and customer engagement.
• Increased customer retention and satisfaction.
• Fast, reliable and cost-effective support services that include free installation help, account management and marketing consultation.
• A dedicated team of friendly specialists committed to ensuring that the client’s online goals are met.
Lead Management:
Webroyalty’s lead management tool enables companies to capture email addresses of customers who have added items to their cart but have not completed the checkout process by providing an option to receive an offer in exchange for their email address. The data from these leads are also analyzed to give companies in-depth insight into customer interests and preferences. This data can be used to create future marketing campaigns with the goal of improving conversion rates.
Website Analytics:
Webroyalty’s website analytics allow companies to track customer behavior, such as page views and online activity. A company’s online marketing efforts can then be customized based on the most effective content and strategies, which result in improved lead generation campaigns that drive more sales. The “Filtered Views” option allows marketers to see, at a glance, their top performing pages and important customer activities such as what led them to visiting a certain page and how they found it.
Email Marketing:
Webroyalty’s email marketing tools allow companies to easily create and send out targeted email campaigns to increase customer engagement. Webroyalty allows marketers to personalize offers and email templates, compile an email list, track success rates and measure ROI by allowing marketers to view who is opening their emails, clicking on their links and purchasing from them — all in real time.
Mobile Marketing:
Webroyalty’s mobile marketing tools allow companies to reach customers who are on-the-go by providing access through mobile apps or mobile versions of the website. Mobile websites allow companies to send push notifications directly to customers’ smartphones with special offers or information they want delivered straight to their hands. Mobile applications personalized to customers’ interests allow companies to access more information about their customers and deliver them more tailored content.
Social Media Integration:
Webroyalty’s social media integration tools allow companies to broadcast their message across multiple social media sites, such as Facebook, Twitter, Google +1 and Pinterest. This helps businesses establish notability in the eyes of their customers, reach out to new customers and give them a reason to continue shopping with them. Customers can be encouraged to share with others about a company’s offerings or simply receive information that is specific to their own interests.
Mobile Marketing:
Businesses using Webroyalty’s mobile marketing tools can send push notifications to customers’ smartphones with special offers or information they want delivered straight to their hands. The information accessed in this way is also analyzed for customer interests, preferences and location to determine the best content for use in future email campaigns. Mobile applications customized to customer interests allow companies to access more information about their customers and deliver them more tailored content.
Social Media Integration:
Businesses using Webroyalty’s social media integration tools can broadcast their message across multiple social media sites, such as Facebook, Twitter, Google +1 and Pinterest. This helps businesses establish notability in the eyes of their customers and reach out to new customers. Customers can be encouraged to share with others about a company’s offerings or simply receive content that is specific to their own interests.
Website Analytics:
Businesses using Webroyalty’s website analytics tools can track customer behavior, such as page views and online activity. This data can be used to create future marketing campaigns with the goal of improving lead generation and conversion rates.
Twitter Integration:
Businesses using Webroyalty’s social media integration tools can broadcast their message across multiple social media sites through the use of Twitter, Facebook and Google +1. This helps establish notability in the eyes of customers and reach out to new customers, who can be encouraged to share with others about a company’s offerings or simply receive information that is specific to their own interests.
Social Media Analytics:
Every year, Webroyalty organizes a series of events for its clients and prospects. The biggest event is the Webloyalty Summit in Las Vegas. Webroyalty’s annual event attracts over 1,000 attendees and hundreds of exhibitors.
At the end of 2011, the company launched an online marketing awards competition. Competitors include such large-name companies as SAP, Oracle and Oracle, Intel and Google. In 2012, the winners were announced at Webroyalty’s 6th annual Summit in Las Vegas. Winners included a full-page ad in USA Today and a special tour of Webroyalty’s offices in Park City, Utah by Nathan Blecharczyk (founder of Instagram).
Conclusion: Webroyalty, which has been around for over 12 years and is currently one of the world’s leading technology companies focused on e-commerce, has been successful in building a presence with customers due to the innovative solutions they have created. As a complement to their flagship product, Webroyalty offers several professional services and tools to help both large and small businesses improve conversion rates on their websites.
Webroyalty was founded in 2005 by Nathan Blecharczyk and Jeremy Goeckner.
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Webloyalty Services