Low Cost Website Promotion That Works
At any given time, it's easy to find websites giving away free t-shirts or promotional items to anyone who signs up for their mailing list. But then what? What's the point of getting your name on a list if there's no return on that investment?
That's why we've compiled this post all about low cost website promotion that works. We'll give you our top tips and tricks so you can get your content out into the world without breaking the bank or getting buried when you try to promote yourself!
#3: Creative
This is where things get interesting. You have to be creative with the way you promote yourself. Sure, you have to play by the rules (you don't want to break standards) but you also don't want to be just like everyone else. Do something that's different. Be a trendsetter!
Services like Fiverr are great for getting your name out there without killing your wallet. However, they are very time consuming so if that's something you don't have or don't feel comfortable doing then look for other options. For example, write up a press release about yourself and send it out to local papers and news channels in your area. Make it sound interesting. Keep in mind, some people won't be interested in what you have to say so be prepared for this.
When promoting yourself through social media sites, be sure to note that your stats are okay and gain a following on social media sites if you don't have one already. If you notice a lot of people following your page and you're not gaining any followers then there's only one thing to do – start commenting on other people's pages and start getting some followers!
#4: How To Promote Yourself/Website?
Are you still asking yourself "how can I promote myself". Well, we've got an answer for that. There are a few ways to promote yourself if you've got a website with articles and blog posts thanks to your content. If not, you can still get plenty of traction on Tumblr or Facebook thanks to sharing interesting articles and videos.
Try doing something as simple as including an email address in your site, offering free downloads or FAQs on your site, or offer bonus content where you can ask for emails from readers so you can reply via email. If your articles are valuable then people will want to return to your site and stay for more. Use tools like Feedly or Google Reader to keep up with all of your social media accounts.
If you're looking for ideas, you can always check r/InternetIsBeautiful on Reddit as they share some incredible and interesting things all the time that are worth clicking!
#5: What To Spend Money On?
When it comes down to it, website promotion is about getting yourself out there and letting people know what you do. This means you're going to have to spend a little money, but it's all about getting the word out about what you're made of. There are many ways that you can do this but the following are some of the best options.
Blog Promotion and/or Social Media Promotion
When it comes to advertising your content, there are a couple options that you can do. Some might be better than others depending on what your niche is. If you're an expert in the field of web marketing or SEO then look into advertising through sites like Google Adwords, Bing Ads or Facebook Ads. For those with a smaller budget, opt for services like Google Adwords Express or Bing Ads. These are great for getting your ad out there and gaining traction for your website and content. With this option, you'll be able to see how many people visit your site and how much it costs per click to get them there so you can focus on the ones that are actually converting. If you don't want to use Adwords, then opt for other more traditional methods of advertising such as Facebook ads, SEO (search engine optimization) or even Pay Per Click on sites like Facebook. This is where it's important to make sure that your content is up to par in terms of a great offer or unique spin on something. If you're going to spend your money on something, make sure you're getting your money's worth.
#6: Content (King)
Promoting your content is simply a way of getting people to know about it and make it so that others can see what you have. If you don't have anything to promote, it's going ot be hard for people to take notice of what you do. It all comes down to the content that you're creating. If it's unique and valuable then people will want more! As long as there is a demand for more content, then there will be a demand for who creates the content.
#7: Content Promotion Through Social Media
When it comes to content promotion through social media, there are a few ways that you can do this. Perhaps the best way to do this is by creating content that's valuable and interesting. This could be anything from an interview with someone, an article about something you learned or maybe even some entertaining photos! If your content is valuable then people will be more likely to share, comment and interact with it. Once you have a base level of interaction then it's time to get out there and promote yourself! Get started by sending some Tweets out about your latest post or maybe try some Facebook ads to let your fans know what's new. That's really all there is to it.
#8: Do You Need A Blog?
When it comes to getting your name out there, sometimes having a blog is the best way to do this. For example, if you were doing freelance work then having a blog with your work featured on it would be a great way to get noticed and promote yourself. For example, let's say that you have a portfolio of designs that you've created and want people to view them. If you don't have a website then this could be a problem! The good news is that WordPress has an easy-to-use layout builder that allows you to create your blog in just about any style you like. Some popular ones are Creative Market or Theme Forrest.
Once you have your blog set up, it's time to get posting. Check out our article on how to write a blog post that gets noticed . It will give you some great ways to go about writing a valuable and interesting blog. Once you've got your blog set up, it's time to get promoting! You can do this by creating Twitter profiles, Facebook pages, Google+ profiles and more. You could even use these social media accounts to promote your blog or website.
#9: SEO – Search Engine Optimization
How do you want people to find you when they search on Google? The answer should be through organic search results and not ads.
Conclusion
It's not hard to promote yourself if you know how. The first key is to create something that's interesting and valuable to your readers. Once you've got your content set up, then it's definitely time to get out there and get noticed. You can do this by doing some basic things such as sharing your content on social media, blog commenting or even emailing people about the content that you've created! If you're willing to put in the work then it will be hard for people to ignore what you have going on.